Digital Content Management | Today at Ƶ | Ƶ /u/news Sun, 23 Aug 2026 23:50:07 -0400 en-US hourly 1 Amanda Gibson ’21 named PRNEWS 2026 Person of the Year honoree /u/news/2026/08/17/amanda-gibson-21-named-prnews-2026-person-of-the-year-honoree/ Mon, 17 Aug 2026 12:30:37 +0000 /u/news/?p=1053314 , director of public relations and business development at Hannah Cranston Media (HCM), has been named a , earning recognition in the publication’s Ones to Watch category.

Amanda Gibson ’21, director of public relations and business development at Hannah Cranston Media and a 2026 PRNEWS Person of the Year honoree.
PRNEWS recognized Amanda Gibson ’21 among the public relations industry’s rising professionals.

The annual recognition honors emerging public relations professionals making their mark on the industry in the early stages of their careers. For Gibson, the recognition gave her a chance to appreciate how much she and HCM have grown in a relatively short time.

“PRNEWS is one of the most respected platforms in the industry, so it’s an honor to be recognized,” Gibson said. “I’ve spent the past few years watching Hannah Cranston Media grow from a team of three to a team of more than 20, and most days I’m too deep in pitching and problem-solving to stop and think about how far we’ve come.”

While Gibson has built her career in public relations, many of the skills that guide her work today were developed through her experiences as a journalism major at Ƶ.

The Honors Fellow was heavily involved with Ƶ News Network as an anchor and multimedia journalist, while also participating other immersive experiences like FreshTV. Those opportunities helped establish a foundation in storytelling that she continues to draw upon while working on the public relations side of the media industry.

“Ƶ gave me a passion for storytelling and a tenacious curiosity, both essential to my career,” Gibson said. “Working as a reporter and anchor with ENN taught me what it takes to build a good story, and what makes people actually connect with one – the human element has to come first.”

That journalism background, Gibson said, has proved especially valuable as she develops stories and works directly with reporters.

A screenshot of the PRNews website.
Gibson was one of eight individuals recognized in the Ones to Watch category.

“It’s shaped how I think about what a good story looks like and made me a better resource to the journalists I work with today,” she said.

Following graduation, Gibson spent three years with Jennifer Bett Communications before joining HCM in early 2024 as senior manager of public relations. She was promoted to director of public relations and business development six months later.

In her current position, Gibson oversees the agency’s consumer packaged goods, women’s health and wellness client roster, with responsibilities spanning client strategy and media relations. Her work can range from developing pitch strategies with colleagues to staffing events with reporters and cultivating media relationships. “My job changes shape depending on the week – which is one of the best parts,” she said.

Gibson credits much of her professional growth to learning the importance of surrounding herself with people committed to their work and to one another.

“Bet on people over playbooks. In an industry built on relationships, we can teach anyone to write a pitch or find the right story – but working alongside people who are passionately determined and hungry to see their teams succeed is an irreplaceable, unteachable quality.”

– Amanda Gibson ’21

Gibson also points to retired Ƶ faculty members Rich Landesberg and Glenn Scott as influential mentors. She credits Landesberg with instilling a respect for journalism’s ability to serve communities, an outlook that has influenced the brands and people she chooses to work with. Her research with Scott examining how stories are told around major events also continues to inform her approach to identifying stories and perspectives that might otherwise be overlooked.

Those lessons, along with the relationships she developed during her undergraduate years, remain important to Gibson five years after graduating.

“Beyond the classroom, the friendships and mentors I found at Ƶ continue to be a bedrock of both my life and my career,” Gibson said, “I’m endlessly grateful for my time Under the Oaks.”

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Ƶ to D.C.: Nyah Phengsitthy ’23 and Sophie Rosenthal ’24 find their footing in the nation’s capital /u/news/2026/08/11/elon-to-d-c-nyah-phengsitthy-23-and-sophie-rosenthal-24-find-their-footing-in-the-nations-capital/ Tue, 11 Aug 2026 18:16:22 +0000 /u/news/?p=1052708 Before they were reporting news in Washington, D.C., and were breaking stories on Ƶ’s campus. Today, the two Ƶ alumni are building journalism careers in the nation’s capital, where they credit and the university’s hands-on opportunities with preparing them for the demands of the profession.

Nyah Phengsitthy ’23 and Sophie Rosenthal ’24 pose together for a photo.
Nyah Phengsitthy ’23 (left), a health reporter with Bloomberg Law, and Sophie Rosenthal ’24, a digital editor at WUSA-TV, have built careers in journalism following their time at Ƶ.

As digital editor at WUSA-TV, a CBS affiliate in Washington, D.C., Rosenthal handles a wide range of responsibilities, from writing for the station’s website and producing social media content to gathering sources and reporting in the field. The journalism major said she fell in love with news reporting when she was in high school, which led her to apply to Ƶ.

“I joined my high school newspaper club in ninth grade, and it was the 2016 election season,” Rosenthal recalled. “There was a ton of news, and I got the ‘news bug,’ and I’ve been doing it ever since.”

At Ƶ, Rosenthal found opportunities through student media to develop her reporting skills outside the classroom.

“I feel like the hands-on experience that I got working with my peers and friends, and actually going out and doing reporting, and putting together a paper every week showed me more of the skills that I use on a day-to-day,” Rosenthal said.

She also credits The Pendulum’s critique sessions with teaching her how to receive feedback and use it to improve her work.

“You don’t need to qualify a mistake or qualify a reason why you did this or that,” Rosenthal said. “What I learned so much from critique was how to take feedback and move forward and use that in the next piece. Now I’m somebody who asks for feedback all the time because, I think, in part, because of those critiques.”

Those lessons have followed Rosenthal into her professional career. Earlier this year, she spent three weeks covering a murder trial in Fairfax, Virginia, an assignment she described as a significant learning experience.

Sophie Rosenthal stands outdoors in Washington, D.C., with the Washington Monument visible in the background.
Rosenthal works as a digital editor at WUSA-TV in Washington, D.C., contributing to the station’s digital coverage while also reporting in the field.

“My station sent me to a murder trial in January, and I spent three weeks covering a very high-profile case every day in court, and that has been a huge learning and teaching moment for me,” Rosenthal said. “I feel like I learned so much from covering this trial, especially as somebody who has covered many court hearings and smaller things.”

For current Ƶ students interested in journalism, Rosenthal recommends getting involved in student media early and pursuing the subjects that interest them.

“My biggest advice is to be involved in student journalism,” she said. “Just start doing stories and meeting people and doing things that are out of your comfort zone. When I was at Ƶ, I was interested in courts. I would go to the courthouse in Graham to pick up court documents for stories, and go to the police station, and pick up crime numbers, and things like that. If there’s something that you’re interested in, just start doing it.”

Like Rosenthal, Phengsitthy discovered her love of writing through her high school newspaper, where she served as editor-in-chief. She brought that interest to Ƶ, double majoring in Communication Design (now Visual Communication) and Media Analytics while becoming heavily involved with Ƶ News Network.

“I’ve always been a writer,” Phengsitthy said. “I know that people don’t really like talking about high school when they talk about their experience, but high school is when I really started.”

Phengsitthy served as design chief of The Pendulum during her sophomore year and managing editor as a junior. She credits those experiences with providing the foundation for her professional journalism career.

Everything I did in Ƶ News Network is what set me up for my journalism experience today. I joke with my friends that ENN was like my third degree in college because I got so much done and learned so much there. From just writing every single day, that’s what helped me get better.

— Nyah Phengsitthy ’23

While at Ƶ, Phengsitthy interned with Bloomberg Law on its environment desk. Following graduation, she returned to the organization through a rotational program and now works as a health reporter. In that role, she has covered the U.S. Food and Drug Administration, drug pricing and other complex issues affecting the pharmaceutical and health care industries.

Her work at Bloomberg Law requires reporting on complex subjects, but Phengsitthy said young journalists shouldn’t feel pressure to become experts on every topic they cover. Instead, they should focus on developing the skills necessary to find knowledgeable sources, understand complicated information and explain it clearly to readers.

“Be an expert in being a reporter and writing and learning how to break down information for your readers,” Phengsitthy said.

Phengsitthy also encourages Ƶ students to complement their campus journalism experience with internships that allow them to apply their skills in professional settings.

“You can have all the skills, and you can have all the clips that you have from ENN, but it’s more powerful if you go and get to apply them somewhere else,” she said, noting the value of internships. “The more experience you have, the better.

“The job market is really hard right now, but I feel like if you’re able to show that you can get your foot in the door somewhere, that’s good.”

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Variety names Joyce Choi ’19 among Hollywood’s rising entertainment leaders /u/news/2026/08/05/variety-names-joyce-choi-19-among-hollywoods-rising-entertainment-leaders/ Wed, 05 Aug 2026 19:15:01 +0000 /u/news/?p=1052268 Ƶ alumna , vice president of film at Imagine Entertainment, has been named to Variety’s “” recognizing 34 emerging executives, producers, agents and entrepreneurs who are helping shape the future of the entertainment industry. The annual list honors professionals age 40 and younger who are driving innovation and excellence across film, television, music, technology and digital media.

Joyce Choi smiles for a headshot with her hand on her face.
Ƶ alumna Joyce Choi ’19 was named to Variety’s “Hollywood’s New Leaders: Class of 2026,” recognizing 34 rising executives, producers, agents and entrepreneurs making an impact across the entertainment industry. Photo courtesy of photographer Michael Buckner.

Founded by Academy Award-winning filmmaker Ron Howard and producer Brian Grazer, Imagine Entertainment is one of Hollywood’s most respected film and television production companies, with acclaimed credits including “A Beautiful Mind,” “Apollo 13” and “Friday Night Lights.”

Since joining the company more than six years ago, Choi has risen from an executive assistant to vice president of film, where she leads development across the department’s slate. Her projects include “Dangerously Funny,” a feature about the Smothers Brothers’ battle with CBS censors, and she secured the rights to the books “200 Monas” by Jan Saenz and Rebecca Yarros’ “The Last Letter” for Amazon. Imagine’s upcoming releases include “How to Rob a Bank,” “Whalefall,” “The Mosquito Bowl” and “Spaceballs 2.”

Choi said the recognition is especially meaningful because it reflects the relationships she has built throughout her career.

“You can’t succeed in a vacuum, and I think the best part of this industry is the camaraderie and community that you can find if you look for it,” Choi said. “To be recognized by the company where I grew up as a producer is incredibly meaningful, and even more than that, to look around and be celebrated by my peers and creative partners is everything.”

In her profile, the Ƶ graduate reflected on the experiences that sparked her passion for filmmaking.

“Growing up, I wasn’t allowed to watch many movies, so the ones I did manage to see felt especially meaningful,” she told Variety. “That experience shaped the kinds of stories I gravitate toward today.”

Reflecting on her career path, Choi – a Leadership Fellow at Ƶ – offered advice for others hoping to break into the film industry.

“No matter how you got into the room or what room you’re in, make the most of it,” she said. “Do everything you can to hone your craft so that, in an industry where opportunities are increasingly harder to come by, you’re the most prepared you could be to take full advantage of whatever comes your way.”

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Internship Spotlight: Alex Arrasmith ’28 gains agency experience at McKinney /u/news/2026/07/02/internship-spotlight-alex-arrasmith-28-gains-agency-experience-at-mckinney/ Thu, 02 Jul 2026 13:54:05 +0000 /u/news/?p=1050918 Four years ago, got an early glimpse into agency life while shadowing employees at , a Durham-based advertising agency. This summer, he returned to the firm not as an observer, but as one of 10 interns selected from a pool of more than 2,000 applicants for the agency’s highly competitive internship program.

Ƶ student stand in McKinney's contemporary office space.
Alex Arrasmith ’28, a strategic communications major, is spending the summer at McKinney in Durham, where he is gaining hands-on experience as a strategy and account intern. Photos courtesy of Arrasmith.

The strategic communications major is serving as a strategy and account intern, where he rotates between McKinney’s strategy and account teams. With a few weeks of the internship behind him, Arrasmith said the transition has been seamless thanks to the strong sense of community at the agency.

“Everyone here is so welcoming,” Arrasmith said. “Even though I’m the youngest person both in the agency and in my internship class, I don’t feel out of place.”

Arrasmith said McKinney has been on his radar for years. After his early exposure to the agency, he regularly checked the company’s internship page in hopes of one day earning a spot in the program.

As an account management and strategy intern, Arrasmith helps bridge communication between the agency and its clients. While the role has introduced new challenges, he arrived with a foundation built through classroom experiences and leadership roles at Ƶ.

For the past two years, Arrasmith has been involved with Ƶ’s student-run communications agency.

Four Ƶ students stand shoulder to shoulder.
Arrasmith (second from right) credits his experience with Live Oak Communications, Ƶ’s student-run communications agency, with helping him develop the skills and confidence to thrive during his summer internship.

Arrasmith has served as an account supervisor with Live Oak and credits the organization for preparing him for the fast-paced agency environment.

“I feel I have a good grasp of what’s going on and what people are talking about,” he said.

While familiar with agency work, Arrasmith said the internship has broadened his understanding of how different departments collaborate to serve clients.

He’s also gained exposure to an industry he knew little about before arriving at McKinney. Working with the agency’s health division has required him to learn healthcare terminology, pharmaceutical companies and industry-specific concepts.

Student interns pose for a group photo at McKinney.
Arrasmith (back row, third from right) joins fellow members of McKinney’s 2026 Summer Internship Program. These 10 interns were selected from more than 2,000 applicants.

“I didn’t know anything about health or pharma, so it’s been a lot of just taking the time afterward to educate myself,” he said.

Despite the learning curve, Arrasmith said the experience has reinforced the value of curiosity and continuous learning.

“I found great success in just always asking questions, always wanting to learn the most I can about a subject, because that shows people that you are interested, you’re engaged, and you actually care about what you’re doing,” he said.

As he enters his third year at Ƶ, Arrasmith hopes to leave the internship with meaningful relationships across the agency, developing a network he can lean on for guidance. To make that happen, he has set a personal goal of taking at least 10 colleagues out to lunch before the summer ends.

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EJP offers a ‘two-week crash course’ in journalism /u/news/2026/06/30/ejp-offers-a-two-week-crash-course-in-journalism/ Tue, 30 Jun 2026 13:21:39 +0000 /u/news/?p=1050728 Three EJP students and mentor Blair Mitchell handle a camera on Ƶ's campus
During the first week of the Emerging Journalists Program Immersion experience, Blair Mitchell ’29 (with camera), a journalism and strategic communications double major, offers direction to several nearby EJP students. Pictured (from left) are Yashika Jagadeesh, Mitchell, Sara Anderton and Laszlo Dworkin. The EJP cohort’s 18 high school students hailed from eight states.

Some lessons start with a lecture. Others begin with a camera in hand, a deadline looming, and a story waiting to be told.

That’s how Blake Pierre-Louis described his experience in Ƶ’s Emerging Journalists Program, where the rising senior from Rochester, New York, joined 17 other high school students for a 12-day immersive journalism experience.

An EJP student sits at an anchor desk
Bao Nguyen, a rising senior from Sacramento, California, takes a few anchor reps during the EJP News broadcast, recorded on June 24.

“It was like a two-week crash course in everything you might need to know if you’re getting into journalism,” Pierre-Louis said. “It’s a great opportunity to get hands-on experience and actually learn by doing instead of sitting in a classroom. You get to actually go out, apply concepts and use what you’ve learned.”

During the residential program, which ran June 15-26, the students worked as members of a functioning newsroom while reporting on stories on and off campus. Their assignments took them to the North Carolina State Capitol, the International Civil Rights Center & Museum in Greensboro and the Winston-Salem Dash, while media tours introduced them to journalists at WUNC News and ABC11 WTVD-TV. They also produced professional web stories, a newspaper and a television news broadcast.

.

“We had an incredibly cohesive and collaborative group of students join us on campus this summer,” said Colin Donohue, assistant professor of journalism and EJP program director. “They were diligent and enterprising and intrepid. As important, they were generous and kind. They possess tremendous potential, and I look forward to seeing them apply their skills in their hometowns and in their schools.”

A female student holds a microphone
Caroline Cordon, a rising senior at Alamance-Burlington Early College, practices a stand-up interview during a June 16 workshop.

Led by Donohue and Kelly Furnas, EJP curriculum coordinator and associate teaching professor of journalism, students quickly moved from classroom instruction to real-world reporting.

For Thailik McCormick, a rising senior at Central Carolina Academy in Sanford, North Carolina, the experience built on the foundation he established as a founding member of his school’s broadcasting program.

“EJP does a really good job of throwing a lot at you, but then also making sure that you can apply these things really quickly, so you can retain them,” McCormick said. “I was presented with the information, and then immediately told to go apply it.”

The experience also expanded his vision for what his future might hold.

A student smiles as Bryan Baker fixes a microphone
Bryan Baker, director of technology, operations and multimedia projects, preps a microphone for EJP student Amirah Williams during the EJP News broadcast. Williams is a rising senior at the Adobe Digital Media Academy at Middle Creek High School in Apex, North Carolina.

“Two weeks ago, I might have told you I’d study entrepreneurship or accounting, but now I’m really looking into public relations or marketing – and use the hard skills that I’ve worked on here and translate them into a field of my choice,” McCormick said.

Aly McFadden, a rising senior from Clark, New Jersey, said one of the most memorable experiences came while producing a full-fledged television newscast, where students were trusted with everything from anchoring and audio work to directing and producing.

“Everybody in that room made us feel like we were professionals,” McFadden said. “Even if I made a mistake, everybody made me feel like it was OK. It was such an interesting collaboration of people that you’ve known for two weeks who are all using their skills together to create one big production.”

EJP students at ABC11's anchor desk.
During the cohort’s June 17 visit to ABC11 (WTVD), the ABC-owned television station in Durham, EJP students Kadin Crawford and Alesandra McFadden talk with meteorologist Cruz Medina.

McFadden said working alongside classmates from across the country became one of the most rewarding aspects of her time at Ƶ.

“It’s really eye-opening to see so many people have so many different life experiences,” she said. “Being in a room with people who are just as passionate about journalism as you are is incredibly motivating. I can’t wait to see them on the news or read their articles.”

Established in 2021, the Emerging Journalists Program introduces high school students interested in journalism and media careers through immersive, experiential learning. Students earn four hours of college credit and are paired with Ƶ student mentors who continue to provide guidance after the program concludes.

Colin Donohue talks as Kelly Furnas looks on.
EJP leaders Colin Donohue (forefront) and Kelly Furnas guided the fifth Emerging Journalists Program Immersion cohort through 12 days of reporting, collaboration and mentorship.

This year, a record 52 students from across the country applied to the program, with all applicants invited to participate in the virtual Exposure experience before 18 students were selected for the on-campus Immersion cohort.

Donohue also credited School of Communications students Charlie Crum ’28, Blair Mitchell ’29 and Emma Perman ’29 for serving as strong counselors and mentors throughout the experience.

“EJP is one of the most professionally fulfilling experiences I’ve participated in,” Donohue said. “I hope a year from now we can celebrate a sixth cohort.”

The EJP students throw their scripts in the air.
The 2026 Emerging Journalists Program cohort celebrates the conclusion of its EJP News broadcast with the program’s traditional ceremonial script toss – a fitting finale to 12 days of reporting, storytelling and collaboration.
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Health communications students develop campaigns for Cone Health prenatal program /u/news/2026/06/05/health-communications-students-develop-campaigns-for-cone-health-prenatal-program/ Fri, 05 Jun 2026 17:49:13 +0000 /u/news/?p=1049716 Ƶ students in a McEwen Communications Building classroom
Students in Professor Julie Lellis’ Senior Seminar in Health Communications share recommendations developed through a semester-long partnership with Cone Health’s CenteringPregnancy program during final presentations on May 15.

Before they could create communications campaigns, students in Professor Julie Lellis’ Senior Seminar in Health Communications spent time listening.

They listened to physicians and midwives. They listened to expectant mothers. And they listened to the stories behind the data as part of a partnership with Cone Health’s program that challenged students to address real-world maternal health communication needs.

Emmy Beauvais ’26 points at a classroom screen.
Emmy Beauvais ’26 described the semester-long partnership as one of the most meaningful experiences of her time at Ƶ.

Those conversations and observations laid the foundation for the students’ semester-long projects. Working with the Cone Health Center for Women’s Healthcare at MedCenter for Women, students developed strategic communications campaigns aimed at increasing enrollment, improving retention and expanding awareness of the program among patients and healthcare providers.

As part of the partnership, students worked directly with healthcare professionals, including Dr. Kim Newton, founder and lead physician of Mom+Baby Combined Care, and Virginia Smith, CenteringPregnancy coordinator. Several students also attended the North Carolina and Virginia Centering Consortium, gaining firsthand insight into the impact of group prenatal care on maternal and infant health outcomes. During Finals Week, students presented their campaigns to Newton and Smith, who visited Ƶ’s campus.

CenteringPregnancy is an evidence-based model of group prenatal care that combines health assessments, education and peer support. Research has shown the approach can improve maternal and infant health outcomes while helping reduce disparities in care. At the MedCenter for Women in Greensboro, many participants are covered by Medicaid, and the clinic serves uninsured and underinsured patients throughout the region.

“The Ƶ students were a great part of our team,” Newton said. “They took the time to understand and engage with CenteringPregnancy and really captured how the group care feels different and meets people where they are. Their presentations were impressive to say the least and also provided our team with a roadmap for how to ensure our work to expand Centering feels cohesive and genuine.”

Cayce Becker ’26 leans on a McEwen classroom wall.
Cayce Becker ’26 (right) and her classmates present their team’s recommendations for Cone Health’s CenteringPregnancy program on May 15.

For Emmy Beauvais ’26, a strategic communications major with minors in health communications and business administration, the project demonstrated how classroom learning can translate into community impact.

“Participating in the Health Comm Senior Seminar class – and working with Virginia and Dr. Newton – was one of the most meaningful experiences of my time at Ƶ,” Beauvais said. “Unlike classroom projects, this project gave us the opportunity to develop and present a real communications campaign for an actual client. We did this through research-backed goals, objectives and strategies, and tangible deliverables that could be implemented in practice.”

Beauvais said attending the regional consortium early in the semester helped shape the team’s work and deepen her understanding of maternal healthcare challenges and opportunities.

“Overall, this experience showed me what it looks like to create work that extends beyond the classroom and truly can make a meaningful impact on a community,” she said.

Alina Merchant stands at a computer in McEwen.
Alina Merchant ’26 listens to feedback from Virginia Smith (foreground), CenteringPregnancy coordinator, and Dr. Kim Newton, founder and lead physician of Mom+Baby Combined Care.

The course also received a Community Partnership Initiative Grant from Ƶ’s Kernodle Center. The grant helped Centering providers purchase educational supplies for participants, while students assembled Baby Go! Bags filled with diapers, wipes, burp cloths and other newborn essentials for expectant mothers.

Lellis, who directs the health communications minor, said the partnership allowed students to see both the personal and systemic dimensions of healthcare communication.

“Students experienced everything from the joy of hearing a baby’s heartbeat to the heartache of exploring the realities of health disparities in maternal care,” Lellis said. “They learned how Centering is changing outcomes and making a direct impact on the lives of pregnant women in our local area.”

Lellis explained that the experience challenged students to translate research and data into actionable communications strategies for a community partner.

“Students learned how to generate insights based on data and turn those insights into creative strategies that inform audiences and motivate them to act,” she said.

 

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Ƶ Dance Team send-off video earns national SVG award /u/news/2026/06/04/elon-dance-team-send-off-video-earns-national-svg-award/ Thu, 04 Jun 2026 16:38:36 +0000 /u/news/?p=1049643 A video celebrating one of the most successful seasons in Ƶ Dance Team history has earned national recognition for its Ƶ student production team.

Peter Sillitto ’26 (left) and Colin Dorroh ’27 pose with award
Peter Sillitto ’26 (left) and Colin Dorroh ’27 celebrate after accepting a Sports Video Group College Sports Media Award during a May 27 ceremony in Atlanta.

The “Ƶ Dance Team Send-Off” video, directed and edited by Peter Sillitto ’26 and produced in collaboration with the Ƶ Dance Team, received a Sports Video Group (SVG) College Sports Media Award for Outstanding In-Venue Video – Collegiate Student Championship. The award was presented May 27 in Atlanta during the 18th annual SVG College Sports Media Awards ceremony.

The honor came just weeks after the Ƶ Dance Team captured two national titles at the 2026 National Dance Association College National Championships, winning the Division I pom and Division I hip hop competitions. The back-to-back victories marked a historic achievement for the program, including Ƶ’s first national championship in the pom category.

Produced for the team’s trip to nationals, the video took a more narrative approach than previous send-off productions.

“Producing a send-off video is something we do every year, with the final piece being shown in the Schar Center and shared across social media,” said Sillitto, a cinema and television arts major. “This year, we wanted to take a more story-driven approach by focusing on the team’s journey to nationals. Our goal was to showcase not only their performances, but also the hard work, dedication and experiences that led them there.”

In addition to Sillitto, the student production team included Kristen Pearson ’27 and Meghan McGarrigle ’28 as producers; and Zack Golub ’26 and Colin Dorroh ’27 as creative producers and camera operators.

across multiple locations, capturing both cinematic visuals and authentic moments from practices, workouts and team activities.

“One of the biggest challenges was making sure we told the team’s real story, which meant being present and ready to film during genuine moments,” Sillitto said. “Capturing those authentic interactions and experiences was an important part of the creative process and helped make the final video feel more personal and meaningful.”

For Sillitto, the award reflects months of collaboration and effort from both the dancers and the production crew.

“I’m proud of the project because every year our goal is to create the best video possible, and we have a lot of creative freedom to experiment with new ideas and push ourselves creatively,” he said. “The final video represents months of hard work from both the dance team and the production crew, so we’re excited and grateful that the project has been recognized.”

Sillitto graduated from Ƶ in May and recently accepted a position with Booz Allen Hamilton as a videographer and social media content creator.

Sillitto and Dorroh attended the 2026 SVG College Summit in Atlanta alongside Anthony Bamford ’25, coordinating producer for Ƶ Sports Vision; Patrick Cunningham, director of live broadcast production for Ƶ Athletics; and students/recent graduates Philip Doherty ’26, Anthony Eppolito ’27 and Joey Marinello ’28.

This year marked another strong showing for Ƶ at the national competition – the university won its first-ever award in 2025. In addition to the winning Ƶ Dance Team send-off video, four other Ƶ productions were recognized as finalists in the Collegiate Student Championship division: “Football: Ƶ vs. North Carolina A&T,” “Strength Beyond the Game – Brodie Carroll,” “Win The Moment – Asher Cunningham” and “What It Takes – Ƶ Men’s Basketball Halftime Hype.”

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New Ƶ Journal issue highlights research on TikTok and television /u/news/2026/06/02/new-elon-journal-issue-highlights-research-on-tiktok-and-television/ Tue, 02 Jun 2026 12:57:17 +0000 /u/news/?p=1049420 The spring 2026 edition of the Ƶ Journal of Undergraduate Research in Communications features eight student research papers examining topics such as TikTok culture, television fandom, media representation and tourism framing – continuing the publication’s longstanding focus on undergraduate scholarship in journalism, media and communications.

The cover of the spring 2026 Journal with thumbnail images
The cover of the spring 2026 issue of the Ƶ Journal of Undergraduate Research in Communications.

Several of this semester’s studies center on TikTok and the platform’s growing influence on media consumption, identity and audience behavior. “The emphasis on TikTok underscores its increasing prominence in today’s media landscape,” journal editor Harlen Makemson wrote in his introduction to the issue.

Among the featured studies, strategic communications major Kyra Briggs examines how TikTok users responded to the Idaho college student murders, analyzing emotional expression, narrative construction, misinformation and collective sensemaking on the platform. Fellow strategic communications major Avery Ferguson explores how women ages 18 to 25 perceive the “clean girl aesthetic” on TikTok and how it influences their well-being, self-esteem and lifestyle choices. Elizabeth Walker, another strategic communications major, analyzes 100 TikTok videos to examine how Gen Z users expressed nostalgia, emotional memory and generational identity through references to 2016.

Several students investigated the relationship between television, fandom and audience participation. Delaney Guidi, a communication design major, studies how popular film franchises borrow principles from sports merchandising to create team identification, while also examining how fan-made merchandise attempts to establish authenticity. Sport management major Shelby Keel looks into how institutional framing and participatory fan discourse elevated the reality television phenomenon “Scandoval” into a culturally and commercially significant media event.

Additional research focuses on representation and identity in television storytelling. Jenna Moylan, a cinema and television arts major, analyzes four contemporary animated television programs to study trans characters’ narrative roles, the centrality of transness and the visual legibility of character design. Strategic communications major Evelyn Ealey compares portrayals of the Strong Black Woman archetype in television series before and after 2000, finding that more contemporary programs tend to offer greater complexity and depth to those characters.

The issue also includes Halli Harwood’s examination of how three cruise lines frame port communities through excursion descriptions. The strategic communications major found that cruise lines often present selective portrayals of destinations that result in limited diversity, equity and inclusion representation.

“These articles, produced in collaboration with faculty mentors, each represent exceptional achievements in undergraduate research,” Makemson said.

To assemble the spring 2026 edition, Makemson worked with an editorial board of 21 School of Communications faculty who participated in a blind-review process to select the strongest submissions. Since launching in 2010, the Ƶ Journal has published 33 issues, with each research article on its own dedicated webpage.

Among more than 200 undergraduate research journals cataloged by the Council on Undergraduate Research, the Ƶ Journal remains one of the few focused exclusively on student work in journalism, media and communications.

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Ƶ Communication graduates take next steps in careers, education /u/news/2026/06/01/elon-communication-graduates-take-next-steps-in-careers-education/ Mon, 01 Jun 2026 12:41:09 +0000 /u/news/?p=1048910 Madeline Bauman, Corporate Reputation Intern, APCO (Raleigh, North Carolina)

Emily Beauvais, Graduate Student, Northeastern University (Boston)

Nia Bedard, Graduate Student, Ƶ (Ƶ, North Carolina)

Kiersten Bergman, Graduate Student, Georgetown University (Washington, D.C.)

Max Berkson, Media Intern, Carmichael Lynch (Philadelphia)

Aidan Blake, Digital Content Creator, Kaulig Racing (Kernersville, North Carolina)

Anna Brett Blinston, Media and Content Analyst, Big Valley Marketing

Merrie Byers, Graduate Student, North Carolina State University (Raleigh, North Carolina)

Coco Cameron, PR & Social Media Associate, Devaney & Associates (Owings Mills, Maryland)

Luke Carey, Head Coach, Seacoast United MA North (Andover, Massachusetts)

Aaron Chan, Production Specialist, Amazing Studios (Raleigh, North Carolina)

Alexa Citrin, Graduate Student, University of Edinburgh (Edinburgh, Scotland)

Delaney Dickinson, Social Media Manager, Works Design Group (Haddon Heights, New Jersey)

Ava D’Innocenzio, Graduate Student, Boston University (Boston)

Philip Doherty, Freelance Technical Director (Raleigh, North Carolina)

Julien and Liam Dupas pose after graduationJulien Dupas, Video Director, Discover Blind Spots (Burlington, North Carolina)

Liam Dupas, Video Director Co-Lead, Discover Blind Spots (Burlington, North Carolina)

Kaelyn Elien, Fellow, Bully Pulpit International (Washington, D.C.)

Anjolina Fantaroni, Reporter, WAFF 48 (Huntsville, Alabama)

Elliet Faust, Marketing & Operations Intern, Rise Social Partners

Avery Ferguson, Intern, Golin (New York)

Lila Goldberg, Project Manager, Mediaplanet (New York)

Jesse Gordon, Reporter, Sports Business Journal (Charlotte, North Carolina)

Sever Gregory, Graduate Student, University of Texas at Austin (Austin, Texas)

Rachel Holley, Reporter, WECT6 (Wilmington, North Carolina)

Daniel Jaeger, Agent Training Program, United Talent Agency (Los Angeles)

Shelby Keel, Golden Gopher Fund Intern, University of Minnesota-Twin Cities

Mira Maccarone, Graduate Student, Boston College (Boston)

Lucy McAfee, Graduate Student, Boston College (Boston)

Fiona McAllister, Media Rotation Program Fellow, Fox News (New York)

Morgan Minoff, Associate, ASC Advisors LLC (Stamford, Connecticut)

Maxine Motley, PR Intern, Jennifer Bett Communications (New York)

Tristin Oberg, Graduate Student, Montana State University (Bozeman, Montana)

Abraham Paley, Graduate Student, Saint Mary’s College of California (Moraga, California)

Max Quatroche, Graduate Student, John Wells Division of Writing for Screen & Television, University of Southern California (Los Angeles)

Hannah Riggs, Team Lead, HeadCount (New York)

Lexi Rogers, Graduate Student, University of North Carolina at Chapel Hill (Chapel Hill, North Carolina)

Hudson Sabiston, Graphic Designer, Cone Health Drawbridge Parkway (Greensboro, North Carolina)

Anabella Shpak, Graduate Student, Columbia University (New York)

Ben Solis, Sales, Grainger (Charlotte, North Carolina)

Benji Stern holds diplomaBenji Stern, Springboard Fellow, Brandeis Hillel (Waltham, Massachusetts)

Grace Stetler, PGA WORKS Fellow, PGA REACH Foundation (Philadelphia)

Evelyn Stuart, Recruiter, ALKU (Washington, D.C.)

Bernardo Vargas-Lopez, Co-Founder/Co-CEO, YAPA Global (Austin, Texas)

Erik Winikur, Management Accelerator Program, Concessions Manager, Aramark Sports & Entertainment (Washington, D.C.)

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School of Communications lands fifth straight top-10 BEA ranking /u/news/2026/05/13/school-of-communications-lands-fifth-straight-top-10-bea-ranking/ Wed, 13 May 2026 12:34:34 +0000 /u/news/?p=1047507 Molly Clayton ’27 with a camera in hand
Ƶ earned 13 awards in the 2026 BEA Festival of Media Arts, with Molly Clayton ’27 (pictured), a cinema and television arts B.F.A. major, securing third place in the Narrative Audio category.

Ƶ’s School of Communications has for the fifth consecutive year, a recognition based on student success in the prestigious Festival of Media Arts.

Ƶ ranked ninth overall in 2026, bolstered by a third-place national finish in the Student Audio category, which recognized 42 university and college media programs, and a fifth-place finish in the Student Film & Video category. Additionally, the school earned top-30 placements in Sports (No. 20), Documentary (No. 21) and News (No. 28).

BEA graphic reading "#3 Audio Program: Ƶ"The national ranking follows another successful year in the BEA Festival of Media Arts competition, where Ƶ students and faculty captured 13 awards across multiple categories.

BEA graphic reading "#5 Film & Video Program: Ƶ"
The Broadcast Education Association published these two graphics on its social media channels, celebrating Ƶ’s top finishes in the association’s annual school rankings.

Among the school’s top student finishes was Molly Clayton ’27, a cinema and television arts B.F.A. major, who placed third in the Narrative Audio category for “” The project explores the roots and history of NASCAR in rural North Carolina and was recognized for its storytelling and production quality.

“Our students continue to produce work that is thoughtful, technically strong and competitive on a national stage,” said Vic Costello, associate professor of cinema and television arts. “To see their projects recognized across so many categories speaks to both their talent and the collaborative culture we’ve built within the school.”

Costello, a current and founding member of the BEA Festival of Media Arts Advisory Committee, noted that the rankings are especially meaningful because they measure sustained student success over a five-year period and across multiple competition categories.

According to the BEA news release, the rankings are not an overall evaluation of an academic program, but an evaluation of the quality and consistency of students’ creative works produced at one institution compared to those at other institutions.

This year’s top-10 programs, in order, were University of Oklahoma, Syracuse University, Arizona State University, University of Florida, Ball State University, Taylor University, Huntington University, Missouri State University, Ƶ and University of Miami.

“We’re proud to see Ƶ continue to earn recognition alongside many of the nation’s most respected communications programs,” Costello said. “These rankings reflect the talent, ambition and professionalism of our students, as well as the mentorship and collaborative environment that help them thrive creatively.”

While there are no overarching national rankings for communications programs, Costello said Ƶ’s continued success in the BEA rankings reinforces the high caliber of work being produced throughout the school.

The Broadcast Education Association is the leading international academic media organization, promoting innovation, excellence in media production, and professional development for educators, students, and industry professionals. The BEA Festival of Media Arts honors outstanding work by both students and faculty from institutions around the world.

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